Adsterra

Core Services * Provides an online advertising network for brands, agencies, and media buyers. * Offers solutions for advertisers to buy high-quality CPM, CPC, and CPA traffic from over 35,000 direct publishers. * Enables publishers to monetize websites, blogs, and social media traffic. * Offers ad formats including Popunder Ads, Social Bar Ads, In-Page Push Ads, Interstitial Ads, Native Ads, Banner Ads, and Smartlink. * Connects brands and marketing professionals through top-tier advertising and monetization solutions since 2013. * Provides genuine traffic from direct publishers across 248 geos. Channels & Platforms * Operates as a reliable DSP (Demand-Side Platform) and SSP (Supply-Side Platform). * Facilitates ad impressions selling via RTB (Real-Time Bidding). * Features powerful Self-Serve Platforms for easy advertising and monetization. * Supports earning without a website, including from social traffic. Creative Capabilities * Offers out-of-the-box template creatives. * Provides effective templates fine-tuned for various verticals and offers. * Develops exclusive Social Bar ads designed to engage digital natives. Strategy & Planning * Utilizes over 20 targeting settings for precise audience delivery. * Allows advertisers to automate bidding strategies with Traffic Estimator and Smart CPM. * Enables optimization of traffic for conversions with CPA Goal. * Offers Custom Bid for fine-tuning bid adjustments. Analytics & Reporting * Leverages AI algorithms to fine-tune CPM rates and ad feed. * Implements an in-house 3-level security system to prevent malware, ad fraud, and bot traffic. * Ensures high-quality views and clicks through intelligent algorithms that serve offers to relevant audiences. * Provides tools to track traffic performance with ease via Adsterra API. Campaign Types * Supports CPM (Cost Per Mille/Thousand Impressions), CPC (Cost Per Click), and CPA (Cost Per Action) campaigns. Client Industries * Serves various verticals including Games, E-commerce, Sweepstakes, VPN, Utility, and Software. Technology & Tools * Adsterra API for tracking traffic performance. * Traffic Estimator for automating bidding strategies. * Smart CPM for automated CPM bidding. * CPA Goal for optimizing traffic for conversions. * Custom Bid for granular bid adjustments. * Proprietary ad formats, including Social Bar. * AI algorithms for ad optimization. * In-house 3-level security system. Team & Expertise * Emphasizes a Unique Partner Care Approach. * Provides guidance on optimizing campaigns and monetizing traffic. * Features expert managers who assist in improving ad strategy. * Offers free lectures from Adsterra experts (e.g., Affiliate Marketing Crash Course). Brand Management * Focuses on Ad Safety and Traffic Quality to ensure legitimate engagement. * Actively prevents malware, ad fraud, and bot traffic.